Book Review: Cold Cereal by Adam Rex

He steered toward the local park, down the storm drain shortcut he’d discovered yesterday, dodging broken glass and a man with a rabbit head, up the embankment toward the gap in the fence, and — was that a man with a rabbit head?

Cold Cereal
Cold Cereal by Adam Rex
My rating: 4 of 5 stars

Life for Scott Doe has always been a little odd, from his full name (Scottish Play Doe) to his mom’s new job with Goodco (what does a cereal company need with a physicist?) and the family’s recent move to the company town of Goodborough. So, maybe he just should have expected to start seeing weird things, like a man with a rabbit head in the park.

Erno and Emily Utz have always lived in Goodborough, in the same house but with a series of foster parents. Their current foster father regularly gives them tests in the form of brain-teasing puzzles. (Emily always solves them first.) Erno has never really thought about the reason behind the tests, but he is just about to find out.

In the town of Goodborough, very little is really as it seems, and there are goings-on that (literally) the people don’t see. Erno, Emily, and Scott are more important than they know, and there are forces at work that would love to keep them from discovering the truth about themselves, the town, and Goodco.


Rex brings his trademark satiric sensibility to this fantasy mystery for the middle grades. From Scott’s dad – John Doe – to the Goode and Harmliss Toasted Cereal Company to Merle Lynn (C.P.A.), the puns come fast and furious, along with delightfully twisted takes on cereal commercials, conspiracy theories, and Arthurian mythology.  The shifting third-person perspective includes Scott, Erno, and an unnamed narrator who provides some background information and sometimes cracks just a bit too wise. When focused on the kid’s-eye view, Rex excels; when he zooms out, the lighthearted wit gets bogged down. (In The True Meaning of Smekday, Tip’s first-person “essay” narration keeps the story a bit more grounded, if I can use the word “grounded” in relation to a story of aliens coming to Earth and relocating the human population of North America to Florida.)

I thoroughly enjoyed trying to solve the riddles alongside Erno and Scott, although I wasn’t quite clever enough. My e-ARC includes incomplete artwork (as did the paper ARC I thumbed through at ALA Midwinter), so I am looking forward to seeing the final product. The illustrations I could see were just the right complement to the text; I expect good things to come. There are even a few sneak peeks available at the author’s blog (KoKoLumps, anyone?)! By the book’s end, the immediate crisis has been solved, but there is a wide opening for the next volume in the planned trilogy.

On shelves February 7, 2012.


Final Word:
Fantasy, mystery, and satirical humor all swirled together in a tasty treat for middle grade readers (and maybe some grown-ups, too).


e-ARC via NetGalley, provided by the publisher by request.



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